Entrepreneruship and Innovation (261180)
Learning Outcomes
• Contextualize the historical development of entrepreneurship and innovation.• Understand the importance of entrepreneurship and innovation in the Portuguese social and economic context.
• Identify the different types of entrepreneurship and innovation.
• Identify mechanisms to support structures and facilitating the creation of new businesses.
• Identify the potential competitive advantages of an innovative business idea
Study Program
• Concepts of entrepreneurship and innovation• Historical background
• Entrepreneurial behavior characteristics
• Entrepreneurship, intrapreneurship and social entrepreneurship
• Technology and innovation
• Types innovation
• Entrepreneurship and innovation
• Startups
Bibliography
MAIN REFERENCES:Bessant, J. & Tidd, J. (2009). Inovação e Empreendedorismo. Porto Alegre: Bookman
Hisrich, R.; Peters, M. & Shepherd, D. (2012). Entrepreneurship. Boston: McGraw-Hill.