Multimedia Laboratory I (261246)

Learning Outcomes

The curricular unit Laboratory Multimedia I aims to equip students in the domain of concepts and techniques inherent to the analysis and production of multimedia content, it is essentially intended that students will be able to:
1. Strengthen as individual resources, promoting autonomy, encouraging the creation and publication of multimedia content on platforms for independent creators;
2. Understand the basic rules of plagiarism and copyright;
3. Acquire fundamental standards in the maintenance and use of photo and video production equipment;
4. Deepen and apply theoretical concepts in a practical environment, namely in the operation of digital cameras for capturing digital images and other equipment inherent to their production;
5. Expand knowledge in visual communication in photography and digital video;
6. Understand the main functions of a photo and video studio.

Study Program

1. Content Management on Digital Platforms
1.1. Copyright;
1.2. Distribution of web content;
1.3. Independent creators;
1.4. Introduction to image banks;
2. Programs and Digital Files
2.1. Introduction to production and post-production programs;
2.2. Digital files: formats and codecs - sound, video and image;
2.3. File storage and compression;
3. Principles and Practices: Capture Equipment
3.1. Analog, dslr and mirrorless;
3.2. Image sensors in digital cameras;
3.3. Memory cards;
3.4. Objectives: focal length and crop factor;
3.5. Frame-rate and shutter speed;
3.6. Rules for using the equipment;
4. Studio Production
4.1. Photographic genres in the studio;
4.2. Studio location, organization and operation;
4.3. Lighting source: key light, spot light and back light;

Bibliography

MAIN REFERENCES: 

Ascher, S., & Pincus, E. (2012). The Filmmaker’s Handbook: A Comprehensive Guide for the Digital Age: Plume.
Child, J. (2017). Studio Photography: Essential Skills (4th ed.). Focal Press.
Dondis, D. A. (2007). Sintaxe Da Linguagem Visual. Martins Fontes.
Santos, J. (2015). Fotografia Luz, exposição, composição, equipamento (8th ed). Edições Centro Atlântico.