Laboratório Multimédia II

Bibliografia

MAIN REFERENCES: 

Grzesiak, M. (2018). Personal Brand Creation in the Digital Age Theory, Research and Practice. Palgrave.
Hjorth, L., & Hinton, S. (2019). Understanding social media. SAGE Publications Limited.
Jenkins, H., Ford, S., & Green, J. (2018). Spreadable Media: Creating Value and Meaning in a Networked Culture. Nova Iorque: New York University Press.
Waller, T. (2020) Personal Brand Management: Marketing Human Value. Springer Nature.