Creation Models and Techniques (261306)

Learning Outcomes

The curricular unit Models and Creation Techniques presents, in an objective and sustained way, the diverse creation techniques, as working tools. It is intended to promote the student’s ability to think in an innovative and creative way.

Study Program

Conteúdos Programáticos | Study Programme  
Introduction: Creativity as a propelling element of human life
Creative Blocks: Internal and External Blocks 
Unlocking Methods: Idea Creation Process 
Interests: Reference Tree, Moodboard
Surroundings: Disinterested search, 5 senses, Selective representation 
People / receptor: Users Observation, Importance of the Interview 
Ideas and Inventions: Combine technique, Disable properties 
Techniques: Collage, Crossing Properties / Materials, Lines / Textures



Berger, J. (2014). Modos de ver. Barcelona: Editorial Gustavo Gili.
Cardoso, P. R. (2011). Estratégia criativa publicitária: Fundamentos e métodos. Porto, UFP.
Kleon, A. (2012). Steal Like na Artist. Workman Publishing.
Munari, B. (2015). Artista e Designer. Lisboa: Edições70.
Munari, B. (2007). Fantasia. Lisboa: Edições70.