Introduction to Entrepreneurship
Learning Outcomes
Contextualize the historical development of entrepreneurship and innovation. Understand the importance of entrepreneurship and innovation in the Portuguese social and economic context. Identify the different types of entrepreneurship and innovation. Identify mechanisms to support structures and facilitating the creation of new businesses. Identify the potential competitive advantages of an innovative business idea |
Study Program
Concepts of entrepreneurship and innovation Historical background
Entrepreneurial behavior characteristics
Entrepreneurship, intrapreneurship and social entrepreneurship Technology and innovation
Types innovation Entrepreneurship and innovation
StartupsBibliography
Principal |
Bessant, J. & Tidd, J. (2009). Inovação e Empreendedorismo.Porto Alegre: Bookman. Hisrich, R.; Peters, M. & Shepherd, D. (2012). Entrepreneurship. Boston: McGraw-Hill. |
Secundária |
Freire, A. (2002). Inovação: Novos produtos, serviços e negócios para Portugal. Lisboa: Verbo Editora. Jardim, J. & Franco, J.E. – Coordenação (2014). Portugal Empreendedor: trinta figuras empreendedoras da cultura portuguesa – Relevância dos modelos para a promoção do empreendedorismo. Lisboa: INCM. Mariotti, S. & Glackin, C. (2012). Entrepreneurship – Starting and operating a small business. NJ: Pearson Prentice Hall. Sarkar, S. (2010). Empreendedorismo e Inovação. Lisboa: Escolar Editora. Schumpeter, J.A. (1997). Teoria do Desenvolvimento Econômico. São Paulo: Editora Nova Cultural Ltda. |